What will I learn?
- You will gain the knowledge and skills to plan and implement successful campaigns
- The campaign planning process
- How to analyse your organisations current position within the campaign planning process
- How to set campaign objectives, implement a campaign
- How to measure and evaluate the effectiveness of your campaign
This module comprises three units:
- Campaign Process
- Planning Campaigns in Action
- Campaign Success
This module is assessed by assignment that our expert tutor will guide you through.