What will I learn?
- Develop skills to improve your organisation’s effectiveness in the digital age.
- Develop skills to improve marketing performance
- Explore the digital environment and what challenges and opportunities there are
- How to use digital tools to improve your organisations effectiveness
- A range of models and frameworks to support you in planning digital activities
This module comprises three units:
- Digital Techniques
- Digital Enhancement
- Digital Management
You will be assessed by online examination which our expert tutors can help you prepare for.