The first row is for desktop, and second row is for Tab and Mobile.
You can right click on this text and use Navigator for easy editing. This text message is hidden on all screens using Advanced/responsive tab on left.

CIM Level 6 (Digital)

For senior marketers and marketing managers responsible for managing the marketing function at an operational level this Level 6 qualification enhances your subject matter knowledge. If you have completed the Level 4 qualification then this will allow you to learn the topic at a deeper level and prepare you to graduate to a more senior position. 

 

The level 6 diploma is the qualification for your route to becoming a Chartered Marketer.

 

Find out more about CIM Class Dates here

Marketing & Digital Strategy award:

What will I Learn?

  • You will be able to recognise the significance of situation analysis and use techniques to assess the external and internal environments that enable effective decision making
  • apply all stages within the marketing planning process – from the audit, through strategic decision making, to implementation of plans across both traditional and digital channels.
  • how to manage resources and employ monitoring and measurement techniques that enable the achievement of strategic marketing objectives. 

This module comprises three units: 

  • The marketing concept
  • Analysis & Insight
  • Marketing Mix

This module is assessed by assignment that our expert tutor will guide you through.

Level 6 Professional
I just want to say thank you so much for everything and also to say that everything from start to finish was great, I will definitely be back to do another course. Thanks so much for everything!
Jessica Cullen
MARKETING DEVELOPMENT MANAGER

Digital Optimisation award:

What will I Learn?

For many organisations, adopting digital marketing has involved transforming aspects of their practice and application. 

What will I learn?

  • Gain an in-depth understanding of the strategic implications of developments in the digital environment
  • Understand the impacts of changes within the digital environment
  • Integrate and optimise digital marketing activities
  • Identify and develop strategic responses to changes 
  • Ensure these responses are measured to prove your success

This award comprises the following 3 units: 

  • Digital Insights
  • Digital Optimisation
  • Digital Analytics, Monitoring & Measurement 

This unit is assessed via assignment and our expert tutors will guide you through this.

 

Digital Customer Experience award:

What will I Learn?

What will I learn?

  • Gain insights into the digital customer experience
  • How to adapt to the changing marketing to fulfil your customers’ needs
  • Knowledge and skills to meet objectives by selecting the appropriate channels to market
  • How to ensure you provide the desired customer experience
  • Understanding of the customer’s journey and comply with relevant legislation & regulation. 

This module comprises three units: 

  • Channel Selection and Customer Insights
  • Managing Channels
  • Digital Customer Experience 

This module is assessed by assignment that our expert tutor will guide you through.

CIM Level 6 (Digital) Modules and Qualification

cim marketing courses

Digital Customer Experience Award

The CIM Diploma is a Level 6 qualification that’s ideal for marketers in operational, supervisory or management roles who want to develop their digital marketing skills.
chartered institute of marketing accreditation

Digital Optimisation Award

The CIM Diploma is a Level 6 qualification that’s ideal for marketers in operational, supervisory or management roles who want to develop their digital marketing skills.
cim marketing courses

Marketing & Digital Strategy Award

The CIM Diploma is a Level 6 qualification that’s ideal for marketers in operational, supervisory or management roles who want to develop their digital marketing skills.
cim qualification

CIM Level 6 (Digital) Diploma

For senior marketers and marketing managers responsible for managing the marketing function at an operational level this Level 6 qualification enhances your subject matter knowledge.